… I can’t know what I should know.


In other words, I can only miss that of which I have an imagination that it does exist or could be.

Almost every day, you are confronted professionally and privately with topics on which you could still further educate yourself. 24/7 you could deal with further training both in the main professional tasks, extended job-relevant points, hobbies, life-relevant topics such as nutrition and cooking, etc.. However, since you still need time to carry out the activities, spend time with the family or have other free time, you are forced to set priorities.


What I don‘t know will not hurt me

The difficulty is to focus and decide on something, if you can’t know or estimate what it will bring. How does a well-known proverb say? “What I do not know will not hurt me.” A typical example of this is my own described change in sales. I used to have a complete rejection, mainly because I had a completely wrong misjudgment. That also gave me no reason to inform myself about this. As mentioned before, I rather came into the “reorientation” by chance. Of course, there was also a certain willingness to take risks and an urge to try out new topics. Ultimately, however, it was not the switch to sales that was the driving force.Now in retrospect, knowing how precious this new knowledge is for my private and professional life, I am glad on the one hand that I still had the chance to enrich my life in this way. On the other hand, I’m also a little wistful that this happened relatively late.

What would have happened if someone had approached me at that time, as I have now pointed out to you, and told me to deal with the subject, is it extremely important to your life? Would I have listened to that person? Probably not, because I simply hadn’t recognized the potential and had thought differently at that time.


Broadening the horizon

Just like in my example, there are many other areas. Having spent all my life in my hometown and have never traveled much, I will probably miss less and appreciate what I have less than than if I have travelled around the world a lot and got to know other cultures (“What I don‘t know will not hurt me”).

For professional reasons, I deal with companies almost every day and advise them on digitisation in the construction industry. Each company has its own point of view due to certain boundary conditions and different objectives. Again, the exciting question is how the goals are defined, because ultimately these ideas and visions are also initiated from the imagination, which is shaped by the existing knowledge.

Do I only deal with other comparable companies in the same market, for example country, or do I also get ideas from completely different industries and markets? The spectrum here is very diverse. Especially in the case of such company-relevant decisions, which may even set the course for the next few years maybe even decades, I recommend in any case not to jump to hasty conclusions and to invest the time to get as objective and comprehensive an overview as possible. Of course, there can be many ways to do this, from conversations with people who have this overview to personal innovation trips to other countries.


Open, objective and curious

My conclusion from my own, many years of experience is that you should always be open and curious. Even if there is perhaps no time before a conversation is completely blocked from the beginning, at least a few words should be exchanged to have at least a basis for a decision. And of course you should really listen objectively and not to your personal opinion.


For my part, I have at least drawn my lessons from my experiences and always ask myself the question:

“What happens if the other person is right?”

With that answer I clearly find it easy to invest the few minutes for the conversation.

This investment of time can change your life or the future of your company significantly.

If I don’t know what I don’t know, …